Social Listening Blog
Guides, workflows and customer stories from the Octolens team.

How Vercel Listens to Developers at Scale
Learn how teams across Vercel use Octolens to capture user feedback, detect incidents early, and build a thriving developer community.
Customer stories · Oct 7, 2025

How Juicebox Saves 10+ Hours a Week on User Feedback
Learn how Juicebox uses Octolens to surface candid brand mentions and engages faster across LinkedIn, Reddit and beyond.
Customer stories · Aug 4, 2025

How PostHog Keeps a Pulse on Brand Perception and Product Sentiment
Learn how PostHog uses Octolens to create real‑time feedback loops, product‑level insight, and measurable brand moments (e.g. for billboard campaigns).
Customer stories · Jul 9, 2025

How Prisma Responds To 600 Mentions Per Week In Under 5 Minutes
Learn how Prisma uses Octolens to monitor 600+ weekly mentions, cut noise, and respond in minutes—protecting brand reputation and launching new products faster.
Customer stories · Jul 2, 2025

Competitor Social Media Monitoring: The Insider's Guide
How to track competitors on social media without wasting time on vanity metrics.
Insights · Jun 14, 2025

$200k in 60 Days: An Honest AppSumo Select Review (2024)
My reflections and learnings from selling Octolens through AppSumo Select as a Lifetime Deal (LTD)
Insights · Dec 12, 2024

5 Reasons Why Google Alerts Is Not Working
Learn about the 5 most common reasons why Google Alerts is not working - and what you can do about it.
Insights · Aug 5, 2024