Octolens MCP Server

Brand Mentions In Your Favorite AI Tool

Stop context-switching between work and social platforms. Monitor brand mentions across Twitter, Reddit, LinkedIn, Hacker News, and 9 other platforms directly in Claude, Cursor, Windsurf, or any MCP-compatible tool. AI-filtered, real-time, no setup hassle.

10-minute setup • No platform API keys needed

Works with your favorite AI tools:

Claude DesktopClaude CodeCursorWindsurfVS CodeZed

Loved by 1000+ SaaS & Developer Brands

What is Octolens MCP Server?

A Model Context Protocol integration that brings multi-platform brand monitoring directly into your development workflow

The problem it solves

As a founders, marketer, or developer, you need to know when your product is mentioned online. But constantly checking Twitter, Reddit, LinkedIn, Hacker News, and other platforms breaks your flow. Traditional brand monitoring tools require switching to a separate dashboard and manually sifting through noise.

How Octolens MCP works

Instead of leaving your IDE, you can ask your AI assistant (Claude, Cursor, Windsurf, etc.) to show you brand mentions:

• "Show me Reddit mentions from today"
• "Find Twitter threads comparing us to CompetitorX"
• "Alert me if any post gets 100+ upvotes"

Octolens handles the monitoring, filtering, and data retrieval. Your AI assistant handles the interface.

What makes it different

✓

Multi-platform

Monitor 11+ platforms from one MCP server

✓

AI-filtered

Only high-signal mentions, no spam or bots

✓

Developer-first

Built for people who live in their IDE

✓

No API keys needed

We handle Twitter API, Reddit API, etc.

Learn more about Model Context Protocol (MCP)

Why Use MCP for Brand Monitoring?

Traditional dashboards require context-switching. MCP keeps you in your workflow.

Traditional dashboard workflow

1. Open browser
2. Log into monitoring tool
3. Select platform (Twitter)
4. Select date range (last 24 hours)
5. Apply filters (positive sentiment only)
6. Export to CSV
7. Import into spreadsheet
8. Analyze

Time: 15-30 minutes, 3x per day = 45-90 minutes/day

MCP workflow

@octolens show positive Twitter mentions from yesterday

Done. Results appear in your IDE, ready to analyze, respond to, or share.

Time: 30 seconds, 1x per day = 30 seconds/day

Specific benefits

🚀

No context-switching

Stay in your IDE while monitoring mentions

💬

Natural language queries

Ask questions in plain English

⚙️

Programmable

Use mention data in scripts and workflows

🤖

AI-powered analysis

Let Claude analyze sentiment and extract insights

Real-world time savings

Before MCP: Check dashboard 3x/day, manually triage 50 mentions, takes 30 min = 90 min/day

With MCP: Ask "@octolens triage urgent mentions" once/day, get 5 filtered results, takes 2 min

Time saved: 88 minutes/day = 7.3 hours/week = 380 hours/year

Monitor 11 Platforms from One MCP Server

Unlike single-platform MCP servers, Octolens monitors your brand across the entire web - all from one integration

Twitter/X

Real-time mentions and threads

Learn more

Discussions across all subreddits

Learn more

Professional discussions & posts

Hacker News

Tech community discussions

GitHub

Issues, PRs, and discussions

Bluesky

Decentralized social mentions

Stack Overflow

Developer Q&A and answers

DEV.to

Developer community posts

YouTube

Video mentions and comments

Newsletters

Email newsletter mentions

Podcasts

Audio mentions and transcripts

Why multi-platform matters

Your brand isn't just discussed on one platform. Users talk about your product on Twitter, ask questions on Reddit, share projects on Hacker News, report bugs on GitHub, and write tutorials on DEV.

Monitoring just one platform means missing 90% of the conversation.

✗

Most MCP servers

Single platform (Twitter-only, Reddit-only, etc.)

✓

Octolens MCP

All 11 platforms from one server

Works With Your Favorite AI Tools

Octolens MCP Server follows the Model Context Protocol standard, which means it works with any MCP-compatible IDE or AI assistant

Officially tested with:

✓

Claude Desktop

✓

Claude Code

✓

Cursor

✓

ChatGPT

✓

Windsurf

✓

VS Code

✓

Zed

Tool-agnostic by design

We don't lock you into one IDE or AI assistant. Use Octolens MCP with whatever tool you prefer—and switch tools anytime without reconfiguring.

One MCP server, any tool. That's the power of MCP.

Octolens MCP Server Key Features

Everything you need for effective brand monitoring, built into one MCP server

🔍

Multi-Platform Search

One query searches across all 11 platforms. No need to check each platform separately.

Ask "@octolens show all mentions today" and get results from Twitter, Reddit, HN, and 8 more platforms.

🎯

AI Relevance Filtering

Only high-signal mentions reach you. Spam, bots, and off-topic posts filtered automatically.

Before: 500 mentions/day (95% noise). After: 25 mentions/day (90% relevant). Time saved: 2+ hours/day.

😊

Sentiment Analysis

Know immediately if a mention is positive, negative, or neutral. Track sentiment trends over time.

Get instant alerts when sentiment drops below 70% positive or rises above 85%.

📊

Historical Data

Access mention history beyond platform API limits. Track trends over months or years.

Analyze how brand sentiment changed over the past 6 months or compare launch periods.

⚡

Real-Time Alerts

Get notified instantly when important mentions appear. Set custom alert thresholds.

Alert when any mention gets 50+ upvotes, or when sentiment turns negative.

🔑

No API Keys Needed

We handle Twitter API, Reddit API, LinkedIn API, etc. No rate limit headaches or API billing.

Skip the hassle of applying for platform APIs and managing multiple rate limits.

How to Use Octolens MCP: Real World Examples

Copy-paste these prompts to get started. All work across multiple platforms

Use case 1 of 8

Multi-Platform Daily Digest

Prompt:

Show me mentions from all platforms in the last 24 hours, sorted by engagement

What you get:

Found 34 mentions across 8 platforms in the last 24 hours:

🔥 High engagement:
• Twitter: "Just switched to Octolens, loving the MCP integration!"
  📊 142 likes, 28 retweets, 12 replies
  🔗 https://twitter.com/developer_mike/status/...

• Reddit: r/programming "Octolens vs Brand24 comparison"
  📊 89 upvotes, 34 comments
  🔗 https://reddit.com/r/programming/...

• Hacker News: "Show HN: Monitoring with Octolens MCP"
  📊 67 points, 18 comments
  🔗 https://news.ycombinator.com/item?id=...

Medium engagement (23 mentions):
• LinkedIn: 8 posts
• DEV.to: 6 articles
• Stack Overflow: 4 answers
• GitHub: 3 issues
• Bluesky: 2 posts

[... 8 more mentions]

Why it's useful: Start your day knowing exactly what happened across ALL platforms, not just Twitter. Save 2+ hours of manual checking.

Setup Octolens MCP Server

Get multi-platform brand monitoring in 10 minutes. No platform API keys needed.

Prerequisites

Octolens account (7-day free trial)

Claude Desktop, Cursor, ChatGPT, or any other MCP-compatible tool

10 minutes

Note: No platform API keys needed—Octolens handles Twitter API, Reddit API, LinkedIn API, and all others.

Configure Keywords in Octolens

Log into Octolens
Add keywords to monitor:

Your product name (e.g., "Octolens")
Common misspellings
Your competitors' names
Relevant category terms

Pro tip: Start with your exact product name. Add category keywords later once you see how AI filtering works.

Get Your MCP API Key

In Octolens, navigate to Settings → MCP
Click "Generate New Key"
Copy the key and save it securely

Security reminder: Keep your API key private. Don't commit it to git or share it publicly.

Connect to Your AI Tool

Choose your tool:

1. Run this command

Replace YOUR_API_KEY with your Octolens API key

claude mcp add octolens \
  --transport sse \
  "https://app.octolens.com/api/mcp?token=YOUR_API_KEY"

2. Verify the connection

Inside Claude Code, run the /mcp command:

/mcp

⎿ MCP Server Status
• octolens: connected

Scope options: Add --scope user to make it available across all projects, or --scope project to share with your team via .mcp.json

Test Connection

In your IDE, type:

@octolens list my keywords

You should see your configured keywords.

Then try:

@octolens show mentions from today

You should see recent mentions from all platforms (if any exist for your keywords).

Troubleshooting

Check that you have the correct MCP server URL with your API token. Make sure you've completely restarted your tool (not just reloaded). Verify your internet connection is working.

Verify your API key has no extra spaces or line breaks. Check that the key hasn't expired in your Octolens dashboard (Settings → MCP). Make sure you replaced YOUR_API_KEY with your actual key in the configuration.

Keywords may need 24 hours to index initially. Try a common keyword like your product name. Verify you have mentions in your Octolens web dashboard first.

Check your firewall settings to ensure outbound connections to app.octolens.com are allowed. If you're behind a corporate proxy, you may need to configure proxy settings for your tool.

Make sure you're using a compatible version of your tool (Claude Desktop, Cursor, ChatGPT, etc.). Check the tool's documentation for MCP support. Restart the tool completely after adding the configuration.

Octolens MCP vs Alternatives

Compare approaches to brand monitoring for developers

Feature	Octolens MCP	Generic MCP Server	Traditional Dashboard	DIY Solution
Setup time	10 minutes	30-60 minutes	30 minutes	4+ hours
Platforms covered	✓ 11 platforms	1-2 platforms	3-5 platforms	1 platform
AI filtering	✓ Built-in	✗ You build it	⚠️ Basic rules	✗ You build it
Sentiment analysis	✓ Automatic	✗ You build it	⚠️ Limited	✗ You build it
Historical data	✓ Unlimited	⚠️ Limited	⚠️ 30-90 days	✗ You store it
No API keys needed	✓ We handle it	✗ You need keys	✓ They handle it	✗ You need keys
Works in IDE	✓ Yes	✓ Yes	✗ Web only	⚠️ If you build it
Multi-tool support	✓ Any MCP tool	✓ Any MCP tool	✗ Web only	⚠️ Custom
Team sharing	✓ Shared config	⚠️ Manual	✓ Team accounts	✗ DIY
Cost	$99/month	Free (your time)	$300-1000/month	Free (your time)
Time to value	Day 1	Week 1-2	Day 1	Month 1-3

Best for: Octolens MCP

Teams that want turnkey brand monitoring across all platforms, AI filtering, and MCP integration without building or maintaining infrastructure.

Typical user: Teams at B2B SaaS company monitoring brands across Twitter, Reddit, HN, GitHub, and LinkedIn.

Best for: Generic MCP Server

Developers who want to learn MCP by building their own monitoring solution, or need very specific customization.

Typical user: Solo developer building custom monitoring for a niche platform not covered by Octolens.

Best for: Traditional Dashboard

Teams that prefer web-based workflows and don't need IDE integration. Good for non-technical users (marketing, sales).

Typical user: Marketing team that doesn't code and prefers clicking through dashboards.

Best for: DIY Solution

Companies with existing data pipelines and engineering resources to build custom monitoring.

Typical user: Large tech company with 10+ engineers and custom infrastructure.

Most teams choose Octolens MCP because:

✓Multi-platform coverage saves time (11 platforms vs building integrations)
✓AI filtering works out-of-box (no training models or writing rules)
✓MCP integration stays in workflow (no context-switching to dashboard)
✓Professional support included (email, live chat, documentation)

Loved by 1000s of founders, marketing, and dev-facing teams

Anna Redbond

Head of Marketing, Flagsmith

There's few tools I'd put my name to, Octolens is one of them - it's worth trying

Igor Lamos

Founder, beplus.cloud

Subscribed and already getting relevant posts. Onboarding is simple, I was able to get up & running in few minutes.

Mike Choi

Founder, South Park Commons

Great product! Super useful if you want to know what your customers/competitors are talking about your product. You could do this manually but the amount of time/brain cycles you save from this product is definitely worth it 👍

Guillermo Rauch

CEO, Vercel

Wild AI-native onboarding experience. I literally entered zero input other than `vercel⁠.com` 🫨

Robin Guldener

Co-Founder, Nango (YC W23)

Octolens is very helpful for us to find relevant conversations in social media for our open-source product. Would not want to miss this in my toolchain anymore!

Leonard Püttmann

Developer Relations, Kern AI

At Kern AI, we use Octolens daily. It's a fantastic tool to engage with your community and find content quickly.

Matija Sosic

Co-Founder, Wasp (YC W21)

This is a really helpful tool for every community builder!

Alex Harris

Founder, Adadot

Here at Adadot we have a daily power-hour during which we use Octolens to surface any community content with commenting on or sharing. Great tool!

Anna Redbond

Head of Marketing, Flagsmith

There's few tools I'd put my name to, Octolens is one of them - it's worth trying

Igor Lamos

Founder, beplus.cloud

Subscribed and already getting relevant posts. Onboarding is simple, I was able to get up & running in few minutes.

Mike Choi

Founder, South Park Commons

Guillermo Rauch

CEO, Vercel

Wild AI-native onboarding experience. I literally entered zero input other than `vercel⁠.com` 🫨

Robin Guldener

Co-Founder, Nango (YC W23)

Octolens is very helpful for us to find relevant conversations in social media for our open-source product. Would not want to miss this in my toolchain anymore!

Leonard Püttmann

Developer Relations, Kern AI

At Kern AI, we use Octolens daily. It's a fantastic tool to engage with your community and find content quickly.

Matija Sosic

Co-Founder, Wasp (YC W21)

This is a really helpful tool for every community builder!

Alex Harris

Founder, Adadot

Here at Adadot we have a daily power-hour during which we use Octolens to surface any community content with commenting on or sharing. Great tool!

Hakim Elakhrass

Co-founder, NannyML

All of our content writers also use Octolens to find relevant mentions to comment on.

Felix Magedanz

Founder, Hanko

A happy customer since day 1. Octolens helps us keep up with the chatter on all relevant platforms.

David Paffenholz

CEO & Co-Founder, Juicebox (YC S22)

Octolens is part of my daily routine. I save hours a week checking socials for important conversations about PeopleGPT.

Mahmoud Mabrouk

Co-founder, Agenta

I've been using Octolens for a couple of months, and it is really helpful. The AI feature to filter the mentions to the ones relevant to you is very useful and spares me lots of times looking into hundreds of irrelevant posts.

George Novik

Founder, Zerocoder

Octolens is a game changer for DevTool companies! It's great to see a tool that prioritizes genuine engagement over traditional marketing tactics.

Johannes Hötter

Co-Founder, Kern AI

Octolens allows us to find relevant discussions outside of our own spectrum. It's literally scanning all relevant platforms, and then suggesting where we need to engage with developers to have a high chance to attract new engaged users.

Hakim Elakhrass

Co-founder, NannyML

All of our content writers also use Octolens to find relevant mentions to comment on.

Felix Magedanz

Founder, Hanko

A happy customer since day 1. Octolens helps us keep up with the chatter on all relevant platforms.

David Paffenholz

CEO & Co-Founder, Juicebox (YC S22)

Octolens is part of my daily routine. I save hours a week checking socials for important conversations about PeopleGPT.

Mahmoud Mabrouk

Co-founder, Agenta

George Novik

Founder, Zerocoder

Octolens is a game changer for DevTool companies! It's great to see a tool that prioritizes genuine engagement over traditional marketing tactics.

Johannes Hötter

Co-Founder, Kern AI

Brand Monitoring With Fair Pricing

Pay MonthlyPay AnnuallySave up to 34%

Pro

$99/month

Everything in Basic, and:
✓20,000 mentions
✓10 keywords
✓1-year data history
✓Hourly alerts
✓MCP server & Webhooks
✓AI relevance scoring

For growing brands like

Popular

Scale

$299/month

Everything in Pro, and:
✓50,000 mentions
✓15 keywords
✓Unlimited data history
✓Real-time alerts
✓Full API access
✓AI summaries

For well-known brands like

Enterprise

Custom

Everything in Scale, and:
✓Multiple workspaces
✓Unlimited mentions
✓Unlimited keywords
✓Custom AI agents

For viral brands like

Frequently Asked Questions

Everything you need to know about Octolens MCP Server

MCP is an open standard for connecting AI assistants to external tools and data sources. It allows Claude, Cursor, Windsurf, and other AI tools to access your Octolens data directly. Think of it like OAuth for AI—a standardized way for AI assistants to securely access third-party data. Learn more at modelcontextprotocol.io

Currently: Claude Desktop, Claude Code, Cursor, Windsurf, VS Code (with MCP extension), and Zed. Coming soon: ChatGPT (when OpenAI adds MCP support) and GitHub Copilot (if Microsoft adds MCP support). Check modelcontextprotocol.io/clients for the full list of MCP-compatible tools.

No. Octolens handles all platform API keys for you (Twitter API, Reddit API, LinkedIn API, etc.). You just need one Octolens MCP API key. This saves you from applying for Twitter/Reddit/LinkedIn API access, managing rate limits, handling API billing, and dealing with API changes.

Yes! MCP and the web dashboard use the same data. You can configure keywords in the dashboard, query mentions via MCP in your IDE, view detailed analytics in the dashboard, and set up webhooks from the dashboard. Use whichever interface fits your workflow.

MCP is a conversational interface for AI assistants (natural language queries like 'show mentions from today'), while the API is a programmatic interface for applications (HTTP requests like GET /mentions?date=2026-01-27). Both access the same data. Most developers use MCP for ad-hoc queries and API for automation.

Only the brand monitoring data you configure in Octolens: mentions of your keywords, sentiment analysis results, engagement metrics (likes, upvotes, comments), and platform metadata (author, URL, timestamp). The MCP server does NOT have access to your Octolens account settings, billing information, other users' data, or your IDE contents.

Yes. If you use Claude Code or Cursor, you can share your MCP configuration via the project's .mcp.json file. Add the Octolens MCP server configuration to this file, commit it to git, and your whole team has access. Security note: Use a team API key (Settings → MCP → Create Team Key), not your personal key.

Test with this command in your IDE: '@octolens list my keywords'. If you see your configured keywords, MCP is working correctly. If you see an error, check: 1) API key is correct (no spaces or line breaks), 2) IDE is restarted (not just reloaded), 3) Internet connection is working, 4) Firewall allows connections to app.octolens.com

No. MCP requires an internet connection to fetch real-time mentions from Octolens servers. However, if you've recently queried mentions, your IDE might cache results temporarily (depending on the IDE).

Not yet. MCP currently requires cloud-hosted Octolens. If you need self-hosted brand monitoring with MCP, contact us at enterprise@octolens.com—we're building this for Enterprise customers.

MCP queries will return results up to your plan limit. For example, if your Pro plan includes 20,000 mentions/month and you've used 18,000 mentions, MCP can only access those 18,000. To access more, either upgrade to a higher plan (Settings → Billing), wait until your monthly limit resets, or add negative keywords to reduce noise.

In Octolens dashboard: Go to Settings → MCP, click 'Revoke' next to the API key. The key immediately stops working. This is useful if you accidentally committed your API key to a public repo, a team member leaves, or you suspect unauthorized access. Generate a new key anytime at Settings → MCP → Generate New Key.

Start Monitoring Your Brand via MCP Today

Join 1,000+ B2B SaaS companies using Octolens for brand monitoring

Monitor 11+ platforms

Twitter, Reddit, LinkedIn, Hacker News, GitHub, and 6 more from one MCP server

AI-filtered mentions

Only see high-signal mentions—no spam, bots, or noise

Works with any AI tool

Claude, Cursor, Windsurf, VS Code, Zed, or any MCP-compatible tool

No credit card required • Setup in 10 minutes • Cancel anytime

Used by teams at:

Prisma Vercel PostHog Tally Juicebox