Turn online conversations into your next customers
People are asking for alternatives, complaining about your competitors, and describing the problem you solve — right now, across 15+ platforms.
No credit card • 2-min setup • Unlimited seats“Honestly considering switching — anyone found a good alternative before our renewal hits?”
Matches your competitor keyword · asking for alternatives
“Their support has been sitting on this bug for three weeks now…”
7 similar complaints in 5 days — positioning ammo
“How do you keep up with what customers say outside the support inbox?”
High reach · no vendor has answered yet
Trusted by brands people talk about online
You Can't Read the Internet Every Morning
The conversations that decide your pipeline, positioning, and reputation are scattered across the web — and every existing way of following them breaks down.
Manual monitoring doesn't scale
You used to catch every thread yourself. Now it's Reddit, X, LinkedIn, and a dozen niche communities — and the conversations that matter happen while you're running the company.
Listening tools create noise, not insight
Track a competitor or category term in a legacy tool and you drown in irrelevant matches, bot activity, and spam. The signal is in there somewhere — you just can't afford to dig for it.
Slack firehoses get ignored
A channel that pings on every mention trains everyone to mute it by week three. What you actually want is a short, prioritized brief — not a constant stream of alerts.
Intent tools miss the real signal
Buyers describe their problem and complain about their current tool in public long before they fill out a form. By the time intent data fires, the conversation already happened.
What Founders Run on Octolens
Five workflows straight from how founders actually use it — from first demand signal to a weekly market pulse.
Find customers already talking about the problem you solve
Track competitor names, category terms, and pain points. Octolens filters for buy intent, complaints, and requests for alternatives — and sends the best conversations to Slack or your daily brief.
“Is there a tool that actually solves this? Ready to pay.”
Buy intentSee why customers leave competitors — and use their words
Recurring complaints tell you what the market is missing. Founders use them to sharpen messaging and build comparison pages grounded in real customer language.
Know where to show up, what to say, and when
A daily shortlist of Reddit, X, and LinkedIn threads where a useful, human answer builds trust and visibility. No automated replies — that's the point.
Get the market pulse in minutes, not another dashboard
For high-volume topics, a weekly AI summary of competitor highlights, product feedback, and emerging themes beats raw real-time alerts.
Competitor pricing change landed badly; two feature requests recurring…
Bring conversations into the tools your team already uses
Slack, your CRM, internal tools, or AI agents — mention data flows over API, webhooks, and MCP into the GTM and product workflows you already run.
"All of our growth comes from inbound and community conversations, but for a long time, we were in the dark."
Built to Surface Less, Not More
Everything in the product is tuned toward one outcome: a small stream of conversations worth a founder's time.
Relevance filtering that holds up
AI scores every mention for relevance, and negative keywords and muted authors kill recurring noise. Common-word brand names and broad category terms stay usable.
Prioritization you can act on
Mentions are categorized — buy intent, product feedback, bug reports, competitor mentions — so the daily or weekly AI summary reads like a to-do list, not a log file.
Delivery that matches urgency
Urgent brand signals hit Slack as they happen. High-volume competitor and category monitoring arrives as a digest. You choose the cadence per feed.
A setup you'll actually finish
Start with your brand, top competitors, and the problem phrases your customers use. Iterate on what comes back, then expand. Minutes, not an onboarding project.

Run by Founders Who Stay Close to Their Users
“Damn Octolens does exactly what I wanted and does it really well.”

“Wild AI-native onboarding experience. I literally entered zero input other than vercel.com to get my Octolens feed up and giving me mentions.”

“We treat mentions like support. Octolens pipes them into Missive, we assign owners, and we clear the inbox every day.”

Finally, social listening with fair pricing
Pro
$159/month
Billed annually
- React faster & integrate with your workflows
- ✓15,000 mentions
- ✓10 keywords
- ✓Covers all socials & community platforms
- ✓Hourly refresh
- ✓API, Webhooks & MCP server
- ✓Slack & Email alerts
- ✓AI filters all mentions
For growing brands
Scale
$499/month
Billed annually
- Full visibility into your brand's reputation
- ✓50,000 mentions
- ✓40 keywords
- ✓Additionally covers podcasts, news, web & newsletters
- ✓Real-time refresh
- ✓API, Webhooks & MCP server
- ✓Slack & Email alerts
- ✓AI filters all mentions
For brands with communities
Enterprise
Custom
- Custom monitoring for multi-brand portfolios
- ✓Multiple workspaces
- ✓Unlimited mentions
- ✓Unlimited keywords
- ✓Custom AI agents
For viral brands
Need more mentions or keywords?
Every plan flexes with your volume: mentions beyond your plan's quota keep flowing and are billed at your plan's rate (from $0.01 per mention). Set a monthly spend cap or turn flex mentions off anytime in settings. Extra keywords from $5/month.
Founder Questions Answered
That's exactly what the AI relevance scoring is for. Octolens learns what your product is about and filters out unrelated uses of the word — and negative keywords plus muted authors clean up anything recurring. Prisma, Tally, and Juicebox all have common-word names and track hundreds of relevant mentions a week without the noise.
Under five minutes. Add your brand name, top competitors, and the problem phrases your customers use — Octolens starts collecting and scoring immediately. No sales call, no onboarding session. The practical pattern founders follow: start small, look at a week of results, then iterate and expand keywords from there.
15+ platforms: Reddit, Twitter/X, LinkedIn, Hacker News, GitHub, YouTube, TikTok, Bluesky, DEV, Product Hunt, Stack Overflow, Medium, podcasts, newsletters, and news. One honest caveat: LinkedIn is valuable but inherently less comprehensive than Reddit and X for broad keyword discovery — its API limits what any tool can see. We'd rather tell you that than pretend otherwise.
Intent platforms infer interest from content consumption and firmographics — after the fact, at the account level. Octolens catches the actual moment: someone publicly describing the problem you solve, complaining about their current tool, or asking for alternatives. That conversation usually happens long before anyone fills out a form, and it comes with the exact words the buyer used.
No, and it never will on your behalf. Automated replies read as spam and burn trust — the opposite of why founders engage. Octolens surfaces the shortlist of conversations worth your time and gives you the context to answer well; the reply is yours, written like a human, because it is one.
For a startup, social listening is the fastest read on the market you can get without a research budget: how buyers describe the problem in their own words, what they say about competitors, and the moment someone asks for an alternative. Founders typically start with demand signals and competitor intelligence, then add brand monitoring as mention volume grows — a daily brief instead of living in five feeds or hiring it out.
If people are already talking about your product, your competitors, or the problem you solve — yes, that's the moment monitoring starts compounding. If you're pre-launch or pre-PMF with very few mentions, you might want to wait; there isn't much signal to collect yet. We'd rather you start when it's genuinely useful.
Google Alerts is delayed, web-only, and unfiltered. Octolens monitors the social platforms and communities where conversations actually happen, in near real time, scores every mention for relevance and sentiment, and delivers a prioritized brief to Slack or email — instead of a daily dump of links you have to triage yourself.
Yes — every plan includes unlimited seats. Founders typically loop in whoever owns the follow-through: a co-founder on product feedback, marketing on competitor intel, support on bug reports. Same data, no per-seat math.
See How Other Teams Use Octolens
Marketing Teams
Track brand health, measure campaign impact, and monitor competitors — all from one dashboard.
Learn moreDeveloper Relations
Show up where developers talk about you. Respond in minutes, not days. Correct misinformation before it spreads.
Learn moreAI Agents
Give your agents real-time social data via MCP, API, or webhooks. Build automations that act on live conversations.
Learn moreAgencies
Every client's mentions from one API. Flat pricing, unlimited seats, and data your workflows and agents can build on.
Learn moreGet tomorrow's brief instead of today's firehose
Add your brand, competitors, and problem keywords in minutes. The conversations that decide your pipeline and positioning start landing where you already work.
No credit card required · API access on all plans · Cancel anytime