Reviews are where churn shows up first
Frustrated customers often post a 1-star review before they ever email support — or instead of it. Every day that review sits unanswered, it does damage you can't see and can't undo.
Trustpilot · App Store · Google Play — one feed
The review monitoring toolfor brands people talk about
Track every Trustpilot review and App Store or Google Play rating across country storefronts. Octolens scores each review for sentiment, imports 12 months of history, and delivers new reviews to Slack, email, webhooks, or your API — next to your social mentions.
No credit card • 2-min setup • 5k free mentions
Customer reviews★★★★★
App crashes on launch since yesterday's update. Please fix, I rely on this daily.
Google Play · DE
★★★★★
Been using it for a year — the latest update fixed everything I'd complained about.
App Store · US
★★★★★
Product is solid, but support took three days to reply. Felt ignored as a paying customer.
Trustpilot · UK
★★★★★
Switched over from a competitor last month, onboarding was surprisingly painless.
Trustpilot · US
Trusted by brands people talk about online
"We love seeing those positive mentions come through that we would have otherwise missed. It's great for morale to see community love, not just bug reports."
Rhys Sullivan
Software Engineer, Vercel
Why reviews
Why Monitor Your Customer Reviews?
People write reviews at their strongest moments with your product — right after the best experience or the worst one. But those reviews live in storefronts and consoles your team doesn't check daily. That means:
Star ratings decide your install conversion
Prospects read your most recent App Store and Google Play reviews before they hit install. A cluster of unanswered negative reviews quietly taxes every campaign you run.
Your feedback is scattered across storefronts
Trustpilot pages per country, App Store and Google Play listings across 20 storefronts each. Nobody on your team is checking the German Play Store daily — so nobody sees the German 1-star.
Review feedback dies in platform consoles
Bug reports and feature requests land in App Store Connect and the Play Console, where your product team never looks. You're shipping based on assumptions while customers tell you exactly what's wrong.
How it works
How review monitoring works
01
Connect your review pages
Link your Trustpilot page and App Store or Google Play listings to a keyword you already track. Octolens imports the last 12 months of reviews on the spot — no extra keyword slots needed.
brand namecompetitor namepain point
02
AI reads every review
Each review is scored for sentiment and relevance, and tagged as a complaint, bug report, feature request, or praise — so a 3-star review with critical feedback doesn't slip past a star-count filter.
✨ Relevance scoring✨ Intent tags✨ Language analysis
API
WebhooksPlatforms
Trustpilot, App Store & Google Play — One Review Feed
Connect each review page to a keyword you already track. Octolens imports the last 12 months of reviews on day one, then checks every connected page daily — without using up your keyword slots.
Trustpilot monitoring
Connect your Trustpilot company page — from any country — and every new review lands in your feed with its star rating, verified badge, and any reply your team has already posted. Negative reviews route straight to whoever owns the response.
All countriesVerified badgesCompany replies tracked
App Store review monitoring
Monitor your iOS app's reviews across up to 20 country storefronts per listing. Each review arrives with its 1–5 star rating, publication date, and developer response status — so unanswered reviews are impossible to miss.
Up to 20 storefrontsStar ratingsDeveloper responses
Google Play review monitoring
Track Google Play reviews across up to 20 country storefronts without living in the Play Console. Crash complaints and bug reports get tagged by AI, so the right ones reach your engineers the day they're posted.
Up to 20 storefrontsAI-tagged bug reportsDeveloper responses
Running a physical location? Octolens also monitors Google Business Profile reviews from Google Maps.
Review alerts
Review Alerts — Know the Day a 1-Star Lands
Octolens checks every connected review page daily and scores each new review for sentiment and relevance. Decide which reviews reach which team, and in which channel.
What should you do with each kind of review?
Negative reviews → your support team
Route 1- and 2-star reviews to a dedicated Slack channel the day they're found. Respond while the customer is still reachable — before the review shapes what the next hundred prospects see.
1–2 starsComplaintChurn risk
Bugs and feature requests → your product team
AI tags reviews that report crashes, bugs, or missing features. Pipe them to Linear or your issue tracker via webhooks, so App Store feedback becomes tickets instead of dying in the console.
Bug reportFeature requestCrash
Positive reviews → your marketing team
Five-star reviews are social proof waiting to be used. Collect them in one channel and turn the best ones into testimonials, case studies, and launch material.
5 starsTestimonialPraise
Competitor reviews → your positioning
Track competitors' public Trustpilot pages and app listings the same way. Their 1-star reviews tell you exactly which weaknesses to build against — and which customers are ready to switch.
Competitor pagesSwitching intent
Sentiment analysis on every review — not just star counts
Star ratings alone hide the story. A 3-star review can contain your most useful product feedback, and a 5-star review can flag a bug in passing. Octolens reads the text of every review, scores its sentiment, and tags what it's actually about — complaint, bug report, feature request, praise, or comparison.
That means your alerts can be smarter than "anything under 4 stars": notify support on complaints, engineers on crashes, and marketing on testimonials — from the same feed.
How do you receive review alerts?
Slack
New reviews delivered to any Slack channel, routed by sentiment or rating.
Digest emails of new reviews across all your connected pages.
Webhooks
Push reviews to any tool in your stack — CRMs, Notion, Linear, or custom apps.
API & MCP
Pull structured review data programmatically or pipe it into AI agent workflows.
Review monitoring features
Complete Review Monitoring With API Access
Review tracking, sentiment analysis, and structured review data — built for teams that want reviews in their stack, not another dashboard to check.
Review sentiment analysis
Every review is read and scored by AI, not just bucketed by star count. Complaints, bug reports, feature requests, and praise are tagged so each one reaches the right team.
PositiveNegativeBug report
Star ratings & verified badges
Each review arrives as structured data: 1–5 star rating, verified badge where the platform provides one, publication date, and the connected page and country it came from.
rating: 2verified: true
Owner & developer responses
See which reviews your team has already answered — responses are captured with timestamps. The unanswered 1-star from last Tuesday has nowhere left to hide.
Country storefronts
App Store and Google Play listings can be monitored across up to 20 country storefronts each, and Trustpilot pages from any country. Catch the German 1-star without checking the German store.
USDEFRJPBR+15
12 months of history, imported on day one
Connecting a review page imports the last year of reviews instantly — without triggering alerts or counting toward your mention limit. You get baseline trends from the first minute.
Review API access & MCP
Pull structured reviews into your own workflows — one endpoint, JSON out, on every plan. Or connect your AI tools directly via our MCP server.
See a year of your reviews in 2 minutes
0:00Connect your review pages→
0:3012 months imported→
2:00Reviews land in Slack
No credit card • 5k free mentionsCustomer stories
Real results from teams using Octolens
"Built on top of the Octolens API, I use Railway as a service to pipe all of the mentions to different channels. Then there's a cron job that does a daily digest for us."
Mahmoud Abdelwahab
Senior DevRel Engineer, Railway
40% MoM
Signup growth correlated with mentions
13
Platforms monitored, up from 1
"Wild AI-native onboarding experience. I literally entered zero input other than vercel.com to get my Octolens feed up and giving me mentions."
Guillermo Rauch
Co-Founder and CEO, Vercel
20+
Teams monitoring community feedback
50%
Time savings
"A big part of our job is paying attention to what people are saying online - answering questions, correcting misunderstandings, and joining the conversation in real time."
Marc Hess
Developer Advocacy Manager, Prisma
600+
Social mentions handled per week
<5 mins
Average response time
"It's not about replying to everything. It's about showing up in the right conversations and doing it genuinely. Octolens helps us do that at scale."
Marie Martens
Co-Founder, Tally
1 hour/day
saved compared to manual search
0
Mentions missed
"Developers tune out advertising, but they do talk online - and that's where our reputation is built."
Brian Young
Senior Growth Marketing Manager, PostHog
Real-time
Sentiment tracking by product line
"With my previous tool I'd maybe get through four to six a day. Now it's quadruple the amount of people I can actually respond to."
Hazal Mestci
Developer Relations Engineer, Render
4x
More developers reached daily
30 min
Spent on engagement per day
Finally, social listening with fair pricing
Pay MonthlyPay AnnuallySave up to 20%
Pro
$159/month
Billed annually
- React faster & integrate with your workflows
- ✓15,000 mentions
- ✓10 keywords
- ✓Covers all socials & community platforms
- ✓Hourly refresh
- ✓API, Webhooks & MCP server
- ✓Slack & Email alerts
- ✓AI filters all mentions
For growing brands
Scale
$499/month
Billed annually
- Full visibility into your brand's reputation
- ✓50,000 mentions
- ✓40 keywords
- ✓Additionally covers podcasts, news, web & newsletters
- ✓Real-time refresh
- ✓API, Webhooks & MCP server
- ✓Slack & Email alerts
- ✓AI filters all mentions
For brands with communities
Enterprise
Custom
- Custom monitoring for multi-brand portfolios
- ✓Multiple workspaces
- ✓Unlimited mentions
- ✓Unlimited keywords
- ✓Custom AI agents
For viral brands
Need more mentions or keywords?
Every plan flexes with your volume: mentions beyond your plan's quota keep flowing and are billed at your plan's rate (from $0.01 per mention). Set a monthly spend cap or turn flex mentions off anytime in settings. Extra keywords from $5/month.
Review Monitoring FAQ - Everything You Need to Know
Review monitoring is the process of tracking new customer reviews across platforms like Trustpilot, the App Store, and Google Play, so your team sees them the day they're posted instead of weeks later. Reviews shape what prospects see before they buy or install, surface churn signals from unhappy customers, and contain bug reports and feature requests your product team would otherwise miss. Without review monitoring, negative reviews sit unanswered and valuable feedback dies in platform consoles.
Octolens monitors Trustpilot company pages (from any country), Apple App Store listings, and Google Play listings — app listings can each be tracked across up to 20 country storefronts. Octolens also monitors Google Business Profile reviews from Google Maps for businesses with physical locations. All reviews land in the same feed as your social mentions from 15+ other platforms.
Every connected review page is checked daily. Workspace admins can also trigger a manual sync at any time, with a 15-minute cooldown between attempts.
No. Review pages are linked to keywords you already track, and connecting a page does not consume an additional keyword slot. You add them from the Platforms dropdown in your keyword settings.
New reviews count as one mention each toward your monthly quota, just like posts from any other platform. The initial 12-month historical import is free — it doesn't count toward your mention limit and doesn't trigger alerts.
Yes. When you connect a review page, Octolens automatically imports reviews from the last 12 months, so you have baseline trends and a searchable history from day one. The import doesn't trigger notifications or count toward your mention limit.
Yes. Every review is scored for sentiment by AI, so you can route negative reviews to a dedicated Slack channel or webhook while sending positive ones elsewhere — or filter by AI tags like bug reports and feature requests. Alerts can be smarter than a simple star-count threshold.
Yes. You can connect competitors' public Trustpilot pages and app listings the same way you connect your own. Their negative reviews show you which weaknesses to position against, and reviewers comparing products are often actively evaluating a switch.
Each review includes the full review text, the 1–5 star rating, a verified badge where the platform marks one, any owner or developer response with its timestamp, the connected page and country storefront it came from, and the original publication date. Everything arrives as structured JSON.
Yes. Reviews flow through the same channels as every other mention: REST API, webhooks, MCP server, CLI, and CSV export — on every plan. Filter by source using trustpilot_reviews, app_store_reviews, or google_play_reviews.
Review monitoring tracks structured customer reviews on platforms like Trustpilot, the App Store, and Google Play. Social listening tracks unstructured conversations across social platforms, forums, news, and communities. In Octolens they're the same feed: reviews arrive alongside your Reddit threads, tweets, and Hacker News comments, with the same AI filtering, alerting, and API access.
Review monitoring is available on every Octolens plan, including the free trial. After the trial, pricing starts at $159/month (billed annually, or $199/month billed monthly).
Please contact us at hi@octolens.com and we will be happy to help you.
Monitor other platforms
Octolens tracks mentions across 15+ platforms. Explore monitoring for:
One keyword list covers all of them — see keyword monitoring across 15+ platforms.
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